Monthly Archives: December 2009

New decade; same need: Creativity

Our friends and colleagues at Levy McCallum in Glasgow have a good perspective on one thing that never changes—the need for creativity. It drives virtually every business. Thanks, John, for sharing some thoughts on the Transworld Advertising Agency Network (TAAN) blog on the passing of a decade.

 
 

Things learned blogging during 2009

Our blog has a business purpose, of course. Beyond that, it has also provided me with personal benefits. I might be able to list a dozen things I have learned, but here are a few: I miss writingMy degree is in journalism, I started out working for a newspaper and evolved into speech writer, ad …

 
 

Looking back at 2009: Flat is the new up

All of us have heard enough about the recession … and are certainly sick of the doom and gloom stories that dominated 2009. Most of us know individuals and even businesses that were directly affected. There are sad stories aplenty from the year that is about to close. At CharlestonOrwig, we feel fortunate to have …

 
 

Our enemy, topic fatigue

For all the benefits those of us in the reputation management and public relations business glean from modern communications technology, there is one unintended consequence of the reach of the Internet, Twitter, Facebook and the rest of its offspring: Topic fatigue. Thanks to modern technology, the obstacles that stand between communicators and their audiences are …

 
 

Browser Wars: See who's winning via an interactive graph

You see lots of stats about the Internet and how our digital world has evolved. Below is a case where a picture (an interesting graph, actually) does a better job of communicating. Click the link to see a fascinating view of what some call “The Browser Wars.” Be sure to roll over the diagram to …