Comments on: When Someone Else Erodes Your Corporate Reputation http://www.reputationforward.com/2009/06/when-someone-else-erodes-your-corporate.html Corporate, Brand, Issues and Reputation Management Blog Fri, 06 Jan 2012 17:08:13 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Mike.Aabram http://www.reputationforward.com/2009/06/when-someone-else-erodes-your-corporate.html#comment-97 Mike.Aabram Tue, 07 Jul 2009 17:22:20 +0000 http://reputationforward.charlestonorwig.com/?p=131#comment-97 Great insight, Mark. Especially when you consider that product quality is the #1 driver of corporate trust, manfacturers should be reading the riot act on this issue to their retailers. Great insight, Mark. Especially when you consider that product quality is the #1 driver of corporate trust, manfacturers should be reading the riot act on this issue to their retailers.

]]> By: barry hurd http://www.reputationforward.com/2009/06/when-someone-else-erodes-your-corporate.html#comment-98 barry hurd Mon, 06 Jul 2009 10:49:50 +0000 http://reputationforward.charlestonorwig.com/?p=131#comment-98 I have had this same thought many times before. I am amazed whenever I buy something at a premium price point and a retail rep tries to tell me what I'm buying won't last twelve months. <br /><br />This has happened on flat screens, digital cameras, shoes, digital cards, coffee maker, laptop, and a variety of other smaller items. <br /><br />If the retailer sells such "crap" to begin with, why would I want to buy it?<br /><br />I don't think most of the major brands have thought through the amount of damage they are causing through retail 101 failure. I have had this same thought many times before. I am amazed whenever I buy something at a premium price point and a retail rep tries to tell me what I'm buying won't last twelve months.

This has happened on flat screens, digital cameras, shoes, digital cards, coffee maker, laptop, and a variety of other smaller items.

If the retailer sells such "crap" to begin with, why would I want to buy it?

I don't think most of the major brands have thought through the amount of damage they are causing through retail 101 failure.

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